Raising the Bar for Customer Satisfaction

MADISON, N.J. (September 15, 2015) – Century 21 Real Estate LLC, the iconic brand and franchisor with the largest global network in the residential real estate industry including approximately 6,900 independent offices worldwide, today announced that it received four industry-leading customer satisfaction awards in the annual J.D. Power 2015 Home Buyer/Seller Satisfaction StudySM. Specifically, the CENTURY 21 brand swept the awards for the second year in a row by receiving the highest ranking among national real estate firms  across all four customer satisfaction segments in the study, including: First-Time Home-Buyer Satisfaction, Repeat Home-Buyer Satisfaction, First-Time Home-Seller Satisfaction and Repeat Home-Seller Satisfaction.

“This recognition demonstrates that consistency of service is in the DNA of our affiliated broker and agent network and it is a key differentiator when working with a CENTURY 21® professional,” said Rick Davidson, president and chief executive officer of Century 21 Real Estate LLC. “As a leading global franchisor, we are not only selective about the independent companies and sales professionals who affiliate with us but we also emphasize the importance of building trusted bonds with consumers who visit a CENTURY 21® office online or in person. Our focus is on depth, not breadth, when it comes to growing our iconic brand throughout the global marketplace.”

The J.D. Power Home Buyer/Seller Satisfaction Study, now in its eighth year, measures customer satisfaction among first-time and repeat home buyers and sellers with the nation’s largest real estate companies. Overall satisfaction is measured across four factors of the home-buying experience: agent/salesperson; real estate office; closing process; and variety of additional services. For satisfaction in the home-selling experience, the same four factors are evaluated plus a fifth factor, marketing.

“We are proud of our franchisees and their office-by-office commitment to maintaining such levels of professionalism, honesty, integrity, and the highest standards of quality service,” added Davidson. “The J.D. Power award validates the influence and impact our System members are having every day on behalf of real estate consumers in the local markets they serve. Providing stellar service and helping to deliver on the American dream of homeownership is what we do.”

Read more about these distinguished awards at this link.